Neon Union: A Duo Dominating the World of YouTube
Neon Union is a duo comprised of newcomers Leo Brooks and Andrew Millsaps preparing to take Country music by storm. Today, Neon Union has 17,044 YouTube subscribers, amassing 13,500 of them in the last 90 days. What’s behind their hockey-stick subscriber growth?
Label Services: Streaming Success Across the Roster
August was this label’s third best month ever. Their catalog saw increases across all pertinent stats including a 15.5% jump in total streams and a 25.4% rise song saves.
Streaming: Blame My Youth to the Moon
When it comes to marketing, Spotify is top of mind for most record labels and artists. Yet active discovery on the platform is a big challenge for artists big and small. Pair that with endless “playbooks” and “playlists pushes” that drive streams today but none tomorrow, navigating the world of Spotify growth campaigns is a nightmare. That’s where HEARD comes in - beautifully designed campaigns that deliver real results.
TikTok: Kimbra’s on Top of the World
In 2011, Kimbra took the world by storm with her feature on Gotye’s “Somebody I Used to Know”, winning two GRAMMYs and topping the charts in over 25 countries. Ever since, she’s been carving her own path through Pop stardom.
Merch Sales: This Indie Release was a BIG Success
Selling merch at scale, especially for less established acts, can be quite challenging. Case in point, guitar virtuoso Daniel Donato sold a total of 108 items through his web store in the first five months of 2020.
On June 24th, Donato sought to change that with the launch of a vinyl pre-order for his forthcoming album “A Young Man’s Country”. His goal: sell 500 vinyls by release day.
Touring: This Artist Had His Most Successful Tour Ever using HEARD
Tickets are hard to sell. Whether it’s a hometown show or a new market, getting a significant number of fans in the door can be an anxiety-inducing endeavor. For guitar phenom Daniel Donato the experience was no different. On any given tour date, Donato feared losing money more than he hoped to make any.
With a limited budget, Donato used HEARD to help him understand and engage his core audience in the hopes of selling tickets for his #CosmicCountry2020 Tour.